Blog
Clear, practical marketing thinking.
Notes from my work as a freelance digital marketing consultant: what to do first, what to skip, and lessons from real launches.

Web & Content
Key signs your website needs a redesign service
Not sure whether your website needs a full redesign or a targeted refresh? Here are the signs, costs and SEO steps to consider.
20 September 2026 · 8 min read

Web & Content
Lessons from launching a website in a new market
What two real launches, a UK software rollout and a legal services site, taught me about doing it without a big team.
15 September 2026 · 6 min read

Small Business
Digital marketing for small businesses: what to do first
Seven things a small team can do this month that actually move revenue, in the order I would do them.
8 September 2026 · 2 min read

Freelance & Fractional
What a fractional marketing consultant actually does (and when to hire one)
The practical version: what I actually do week to week, and the point at which hiring fractional beats hiring full time.
1 September 2026 · 3 min read